CoachRx vs Trainerize in 2026: Programming, Payments and Monthly Cost

Compare CoachRx and ABC Trainerize in 2026 on plan prices, the 2% payment fee, nutrition add-ons, branding, and bills at 5, 25 and 50 clients.

By Ava FoxProduct engineer at Kahunas
Updated 12 November 2026
16 min read
Prices checked 12 November 2026
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All prices in USD, excluding tax. We checked coachrx.app/pricing, trainerize.com/pricing, and each vendor's help centre on 12 November 2026. Confirm the live rate on each site before you subscribe.

The plan prices in our CoachRx pricing post (checked 5 November 2026) and our Trainerize pricing post (checked 12 October 2026) match the pages we opened today. Those posts hold the full tier ladders. This page is the choice between the two products. One line in the Trainerize post is behind the help article we read today. That article describes the Pro Custom Branded App as a unique Google Play listing plus a shared iOS listing. The older post called it logo theming on both stores. The branding section below uses the 12 November article.

What each platform is built for

CoachRx, from OPEX Fitness, is the individual-design product. The features page puts Body, Move, and Work assessments, a Program calendar, and Business Suite on every plan. You pick a band by active-client count. The pricing page says every plan includes every feature.

Trainerize (ABC Trainerize) is the broader coaching product. Grow and Pro include workouts, habits, and meal logging. You buy Stripe payments, the Smart Meal Planner, video calls, and branded apps as separate purchases until Studio Plus includes them in one bill. A gym that books classes and sells session packs gets tools the CoachRx pricing page does not list.

Read the full tier write-ups in the CoachRx pricing breakdown and the Trainerize pricing guide. The figures below are the ones we re-opened on 12 November 2026.

Software cost at 5, 25, 50, 100, and 200 clients

We left standard Stripe card processing fees out of every column. We put CoachRx's 2% Business Suite fee in the payments section, not in this table. These sums are software subscriptions. Do not treat them as an all-in client-payment total.

CoachRx includes Custom Theming in every band. Trainerize's full-stack column adds Stripe Integrated Payments and Advanced Nutrition. The $169 figure is the one-time Pro Custom Branded App fee, not a monthly line. We left the $25 Business add-on and the $10 Video Coaching add-on out of that column.

Active clientsCoachRx subscriptionTrainerize base planTrainerize full coaching stackKahunas tier-gated seat pricing (our product)
5 clients$29/mo ($5.80/client; theming included)$25 (Pro 5)$55/mo ($11.00/client) + $169 one-off$25.00/mo ($5.00/seat; no Recipes, no custom branding)
25 clients$79/mo ($3.16/client; theming included)$79 (Pro 30, a 30-seat plan)$134/mo ($5.36/client) + $169 one-off$62.50/mo ($2.50/seat; Recipes included; no custom branding)
50 clients$79/mo ($1.58/client; theming included)$135 (Pro 50)$190/mo ($3.80/client) + $169 one-off$100.00/mo ($2.00/seat; Crew and team seats; no custom branding)
100 clients$199/mo ($1.99 at 100 clients; 51 to 150 band)$225 (Pro 100)$275/mo (Studio Plus, up to 500 clients)$150.00/mo ($1.50/seat; Communities, Education, Challenges; no custom branding)
200 clients$311.50/mo ($249 + 50 x $1.25 Enterprise overage)$250 (Pro 200)$275/mo (Studio Plus, lower than Pro 200 + add-ons)$200.00/mo ($1.00/seat; branded app and custom domain included)

CoachRx maths: The pricing page lists $29 for 1 to 5 active clients, $79 for 6 to 50, $199 for 51 to 150, and $249 plus $1.25 per active client above 150. At 5 clients, $29 / 5 = $5.80. At 25 clients, $79 / 25 = $3.16. At 50 clients, $79 / 50 = $1.58. At 100 clients, $199 / 100 = $1.99. At 200 clients, 50 clients are above the 150 floor, so 50 x $1.25 = $62.50, and $249 + $62.50 = $311.50. The 6th client moves the bill from $29 to $79, a $50 step. The 51st client moves it from $79 to $199, a $120 step.

Trainerize full-stack maths: The plan data on trainerize.com/pricing lists Pro 5 at $25, Pro 30 at $79, Pro 50 at $135, Pro 100 at $225, Pro 200 at $250, and Studio Plus at $275. The same page prices Advanced Nutrition at $20/month on Grow, Pro 5, and Pro 15, and at $45/month from Pro 30 to Pro 200. Stripe Integrated Payments is $10/month on Grow and Pro, and included on Studio. Pro 5 ($25) + Stripe ($10) + Advanced Nutrition ($20) = $55. $55 / 5 = $11.00. A 25-client roster has no 25-seat card, so the plan is Pro 30. Pro 30 ($79) + $10 + $45 = $134. $134 / 25 = $5.36. Pro 50 ($135) + $10 + $45 = $190. $190 / 50 = $3.80. Pro 100 ($225) + $10 + $45 = $280, so Studio Plus at $275 is the lower published bill and includes the add-ons. Pro 200 ($250) + $10 + $45 = $305, so Studio Plus at $275 is lower again. Studio Plus covers one location and up to 500 coaching clients.

Kahunas tier-gated seat maths (Kahunas is our product): We ran quoteSeats for 5, 25, 50, 100, and 200 seats on monthly billing. The results are $25.00, $62.50, $100.00, $150.00, and $200.00. Workouts, nutrition plans, check-ins, habits, and 0% commission payments come with every seat. Recipes start at 25 seats. Custom branding starts at 200 seats. A coach who wants branding on a smaller roster can buy the 200-seat plan for $200 a month. Annual billing is 20% off those five counts: $20, $50, $80, $120, and $160 a month. When the next tier's floor costs the same or less, Kahunas bills that floor and you keep the spare seats. A coach with 20 clients is billed for 25 seats at $62.50.

The table shows three comparisons:

  1. On the base plan, CoachRx and Trainerize meet at 25 clients and split at 50. Pro 5 is $25 against CoachRx at $29. At 25 clients both bills are $79, though Trainerize's $79 buys a 30-seat Pro plan. At 50 clients CoachRx stays at $79 and Trainerize Pro 50 is $135, a gap of $56.
  2. The full stack removes Trainerize's $4 lead at 5 clients and widens CoachRx's lead at 50. On the base plan Trainerize leads by $4 at 5 clients ($29 minus $25). With Stripe and Advanced Nutrition, Trainerize is $55 against CoachRx at $29, so CoachRx leads by $26 ($55 minus $29). At 50 clients the CoachRx lead grows from $56 ($135 minus $79) to $111 ($190 minus $79). Those Trainerize bills of $55, $134, and $190 include Stripe and Advanced Nutrition, and leave the $169 logo fee as a one-off. CoachRx at $29, $79, and $79 includes Custom Theming and has no in-app recipe library to buy.
  3. From 100 clients, Studio Plus undercuts a stacked Pro plan. Studio Plus is $275 up to 500 coaching clients, with the add-ons included. CoachRx is $199 until client 151, then $249 plus $1.25 per client above 150.

The pricing page badges CoachRx annual billing as save 15% and lists $25, $67, and $169 a month for the three bands under 150 clients. Trainerize badges annual billing as save 10%. The plan data lists Grow at $9, Pro 5 at $23, Pro 30 at $71, Pro 50 at $122, and Studio Plus at $248 a month on annual billing. Use those card prices, not a flat 10% or 15% of the monthly figure.

Trials, free plans, and coach seats

CoachRx has no permanent free plan. New accounts get 14 days, and you enter a card at sign-up. The pricing-page FAQ says CoachRx charges that card on day 15 for the band that matches your active client count, unless you cancel before then. Archiving a client removes them from the count. The roles article says there is no limit on the number of coaches in an organisation.

Trainerize keeps a permanent Free plan for 1 coaching client, and a 30-day trial with unlimited clients and no card. The pricing page excludes add-ons from that trial. When the trial ends, Trainerize moves the account back to Free. The plan data lists Grow with unlimited trainers, Pro 5 and Pro 15 with 1 trainer seat, Pro 30 to Pro 75 with 3, Pro 100 and Pro 200 with 5, and Studio Plus with 6 trainer seats at one location. Paid plans also include Basic client seats for people who book or buy without workouts, meals, or chat: 15 on Grow, Pro 5, and Pro 15, and unlimited from Pro 30. The Trainerize pricing guide holds the rest of the seat table.

A 25-client gym that adds a fourth coach pays nothing extra for that login on CoachRx. On Trainerize, Pro 30 lists 3 trainer seats, so the fourth coach needs a larger Pro card or a Studio plan. On Kahunas, a team member uses a seat from the same pool as clients, and the Team section starts at 50 seats.

Programming workflow

CoachRx puts sets, reps, tempo, and rest on the same calendar as nutrition targets and lifestyle prescriptions. The features page lists macro, meso, and micro cycle planning, 3,000+ movement demo videos, and 70+ OPEX program templates. You can roll a template out from each client's own start date, or run it live so the roster shares one day. You keep Body, Move, and Work assessments, structural balance, and consultation notes in the client profile beside that calendar. Clients log results in the CoachRx iOS, Android, and web apps.

Trainerize organises programming around Master Programs and client calendars. Grow adds an AI Workout Builder, custom client programmes, and an on-demand library. Pro adds custom exercise videos, groups, and leaderboard or threshold challenges. The comparison table marks appointments, classes, and session packs as available from the Grow column, and prices the Business add-on at $25/month on Grow and Pro. Treat that table as "you can turn this on", and confirm with Trainerize whether appointments need the Business add-on before you buy Grow for a class timetable.

Nutrition depth

CoachRx includes a macro calculator, daily nutrition and hydration targets on the Lifestyle calendar, and tracker sync. The features page names Apple Health, Google Health Connect, WHOOP, Oura, Garmin, Polar, Fitbit, Cronometer, MyFitnessPal, FatSecret, MacrosFirst, and MyMacros+. That page does not list an in-app food database, a barcode scanner, or a recipe library. If your clients log in Cronometer or MyFitnessPal, the sync is the published path. If you prescribe meals inside the coaching app, CoachRx has no add-on to buy. See our nutrition coaching apps comparison for platforms that do.

Trainerize includes client meal and macro tracking on Grow and Pro. The Advanced Nutrition add-on adds the Smart Meal Planner, recipes, and grocery lists. The comparison table shows $45 struck through and $20/month on Grow, Pro 5, and Pro 15, then $45/month from Pro 30 to Pro 200. Studio includes it. We did not re-count the recipe library on 12 November 2026. Use the Trainerize pricing guide for the two counts Trainerize has published, and confirm the live library before you buy the add-on for its recipe total.

Kahunas includes meal plans, a food database of over 1.5 million foods, and a barcode scanner on every paid seat (nutrition). Recipe books start at 25 seats (recipes). That is our product, and the 25-seat gate is a real limit for a 5-client coach who wants recipes on day one.

Payments and the 2% fee

We left standard Stripe card processing fees out of every column in the table below. The figures are the platform charge above Stripe's published US domestic card rate of 2.9% + $0.30, on clients paying $200/month. Do not treat this table as an all-in payment total.

On one $200 charge, standard US Stripe is 2.9% of $200 = $5.80, plus $0.30, so the total is $6.10. CoachRx Business Suite adds 2%. The fees article states the US card rate as 2.9% + $0.30 (Stripe) + 2% (CoachRx) = 4.9% + $0.30. On that same $200 charge, 4.9% is $9.80, plus $0.30, so the total is $10.10. The gap is $4.00 a client, equal to 2% of $200. Five clients are $20.00. The yearly figures are that monthly gap times 12. Trainerize and Kahunas add no percentage above Stripe, so those columns are $0. We put Trainerize's $10 monthly Stripe add-on in the software table, not here. Studio Plus includes that add-on.

Active clients at $200/moCoachRx extra above standard StripeTrainerize percentage above StripeKahunas percentage above Stripe
5 clients ($1,000)+$20.00/mo ($240/yr)$0$0
25 clients ($5,000)+$100.00/mo ($1,200/yr)$0$0
50 clients ($10,000)+$200.00/mo ($2,400/yr)$0$0
100 clients ($20,000)+$400.00/mo ($4,800/yr)$0$0
200 clients ($40,000)+$800.00/mo ($9,600/yr)$0$0

The fees article says you pay the 2% when you earn money through Business Suite, and that Business Suite is optional. You can bill outside CoachRx, in your own Stripe or PayPal account, and skip that 2%. You then give up the in-app storefront, contracts at checkout, and the revenue report inside CoachRx. The fees article describes Stripe. It does not mention PayPal.

Trainerize charges $10/month for Stripe Integrated Payments on Grow and Pro, and includes it on Studio. The pricing-page FAQ says the $25/month Business add-on includes payments. The comparison table prices Stripe as its own $10 line beside Business. We priced the full stack with the $10 Stripe line, not with Business plus Stripe. Ask Trainerize which line checkout will charge before you buy both.

Kahunas charges $0 platform commission and no payments add-on. You connect your own Stripe or PayPal account. Stripe's 2.9% + $0.30 US domestic rate, or PayPal's rate, applies. Payments cover 17 currencies (payments).

Branding and the client app

A store listing lets people search your business name in the App Store and Google Play, and the install comes from the store. Before we built Kahunas 2.0, we published over 10,000 white-label coaching apps to the App Store and Google Play, so we know that store presence well.

Trainerize splits branding by plan. The Pro Custom Branded App is a $169 one-time fee on an active Pro plan. The fees article excludes it from the 30-day trial, the Free plan, and Grow. The features article we read on 12 November 2026 describes what that fee buys: a unique listing in the Google Play Store, and a shared ABC Trainerize listing in the Apple App Store. iOS clients download the main Trainerize app, and Trainerize applies your branding after sign-in. The article says the iOS home-screen name is "Fitness App", and you cannot change it. Clients see your app name on the Android home screen. The same article says the process can take up to 8 to 12 weeks.

Studio and Enterprise include the Custom Branded App. To publish a unique Apple App Store listing, you enrol in the Apple Developer Program as an organisation. The fees article says Apple charges $99 a year. You do not create a separate Google developer account for the Android app, because ABC Trainerize hosts that listing. Studio Plus is $275 a month before that Apple fee.

CoachRx includes Custom Theming on every plan. Owners and Super Admins set a brand colour, typography, logo, splash screen, and quotes for the whole organisation. The theming article calls this the CoachRx client app, and says clients see the CoachRx default until you save a theme. It does not describe a separate App Store or Google Play listing under your business name. Clients open the CoachRx app.

Kahunas installs from your link in three taps: open the link, tap Share, tap Add to Home Screen. Logo, colours, a custom domain, and menu personalisation start together at 200 seats ($200/month, or $160/month billed annually), with no Apple Developer fee. A coach under 200 seats who wants that branding buys the 200-seat plan. The 5-seat plan has neither recipes nor that branding. Read the white-label fitness app guide for the three delivery models side by side.

Wearables follow the same split. CoachRx's features page lists Apple Health, Google Health Connect, WHOOP, Oura, Garmin, Polar, and Fitbit. Trainerize's comparison table marks Garmin, Withings, Fitbit, and MyFitnessPal as available from Grow, and marks Mindbody, ABC Glofox, and API access as available on the Studio column. That table does not name Apple Health, Oura, or WHOOP.

Where Kahunas fits (our product, with the limits)

Disclosure: Kahunas is our product.

Kahunas fits an online coach who wants workouts, nutrition, check-ins, and payments on one per-seat bill from $15/month (3 seats at $5.00 a seat). The rate steps down to $2.50 at 25 seats, $2.00 at 50, $1.50 at 100, $1.00 at 200, and $0.50 at 1,000. Every seat includes the workout builder (1,700+ videos), nutrition plans (over 1.5 million foods and a barcode scanner), supplement plans, check-ins, habits, wearables, Labs, cycle tracking, and 0% commission on your Stripe and PayPal accounts. At 25 seats you add recipes and automations. At 50 seats you add Crew, exercise analysis, a screen recorder, and team seats. At 100 seats you add communities, education, and challenges. At 200 seats you add the branded app and a custom domain.

Limits to weigh before you switch:

  • No permanent free plan. CoachRx's trial is 14 days with a card, then a paid band. Trainerize keeps 1 client free after a 30-day trial. Kahunas starts from $15/month after a 14-day trial, with a 3-month money-back guarantee.
  • Tier gates. Recipes and automations start at 25 seats ($62.50). Communities, Education, and Challenges start at 100 seats ($150). Logo and colour branding start at 200 seats ($200). You can buy a higher tier before the roster reaches that count. You cannot put branding on a 5-seat bill.
  • Team logins cost seats. CoachRx's roles article sets no cap on coaches. Kahunas counts each non-archived team member as a seat, and the Team section starts at 50 seats. The owner is not a seat.
  • On month-to-month billing, CoachRx can cost less on software from 32 to 50 clients if you bill outside the app. At 32 clients, quoteSeats bills $80 (32 x $2.50) against CoachRx at $79. From 40 clients, quoteSeats bills the 50-seat floor of $100, against CoachRx at $79 through 50 clients. That CoachRx bill includes theming and excludes an in-app food database. Add the 2% Business Suite fee and Kahunas costs less on that figure: at 50 clients paying $200, the 2% is $200 a month, against $0 on Kahunas.
  • No gym front desk. Kahunas does not sell class-pack checkout hardware or a Mindbody or ABC Glofox sync. A studio that lives in ABC Glofox should price Trainerize Studio before it prices Kahunas.
  • Smaller stock video library, later branding. CoachRx publishes 3,000+ demo videos and puts Custom Theming on the $29 plan. Kahunas publishes 1,700+ videos and starts full branding at 200 seats. Both let you upload your own videos. CoachRx's features page lists TrueMed HSA/FSA payments and a Fullscript dispensary. This article does not claim Kahunas offers either.

Test check-ins, meal plans, and the workout builder on a 14-day Kahunas trial.

FAQ

Is CoachRx cheaper than Trainerize in 2026?

On the base plan, Trainerize is $4 cheaper at 5 clients ($25 against $29) and the same $79 at 25 clients, where Trainerize's plan is Pro 30. At 50 clients CoachRx stays at $79 and Trainerize Pro 50 is $135. Once you add Stripe and Advanced Nutrition, Trainerize is $55 at 5 clients, $134 at 25, and $190 at 50, before the $169 one-off Pro app. CoachRx's matching subscription is $29, $79, and $79, with Custom Theming included and no in-app recipe library. If you collect $200 packages through Business Suite, add $20, $100, and $200 a month for the 2% fee at those three roster sizes.

Does CoachRx have a meal planner?

The CoachRx features page lists a macro calculator, nutrition targets on the Lifestyle calendar, and sync from Cronometer, MyFitnessPal, FatSecret, MacrosFirst, and MyMacros+. It does not list an in-app recipe library, a barcode scanner, or a meal-plan add-on. Trainerize includes meal and macro tracking on paid plans and sells Advanced Nutrition at $20 or $45 a month for a Smart Meal Planner.

Does CoachRx take 2% of client payments?

Yes, if you run cards through Business Suite. The fees article says the US card total is 4.9% + $0.30, Stripe's 2.9% + $0.30 plus CoachRx's 2%. On five clients paying $200, the 2% is $20 a month ($240 a year). Business Suite has no monthly add-on, and you can bill outside CoachRx to skip the 2%. Trainerize charges a $10 monthly Stripe add-on on Grow and Pro and no extra percentage above Stripe.

Can you get your own App Store app on CoachRx or Trainerize?

CoachRx Custom Theming, on every plan, changes colour, type, logo, splash, and quotes inside the CoachRx client app. The theming article does not describe a listing under your business name. Trainerize's $169 Pro add-on gives a unique Google Play listing and keeps iOS on the shared Trainerize app, with the home-screen name "Fitness App". A unique Apple App Store listing comes with Studio or Enterprise, plus Apple's $99 a year developer programme. Trainerize hosts the Android listing.

Which platform fits a solo online coach?

A solo coach who writes lifting blocks, syncs macros from MyFitnessPal, and wants theming without an add-on can stay on CoachRx's $29 and $79 bands up to 50 clients. A solo coach who wants clients to log meals, scan barcodes, and pay inside the same app will pay Trainerize's add-ons or move to a product that includes that stack. Kahunas (our product) includes the food database and 0% commission from the first paid seats. Recipes start at 25 seats. Branding starts at 200.

Sources

Checked 12 November 2026:

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